A mobile application is written for specific mobile devices that perform a specific task, such as a game, calendar, music player, etc. That means that an App made for an iPhone won’t work with a Blackberry or an Android device (unless you have it modified).
A Mobile Website can do a certain task, or just deliver information (like a Map Pop site) and it can be accessed from all Web-capable mobile devices.
Map Pop, Inc.
Create your own mobile-optimized website with Map Pop!
Don’t I need an “App” to see mobile content?
95% of all smartphone users have searched for local businesses.
After searching, 61% of all users call and 59% visit the location.
90% of those people act within 24 hours.
